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2026-02-20 11:08:42 -

From Mascara to Eyeliner: US Eye Makeup Market Gains Momentum

The US beauty industry has witnessed significant transformation in recent years, with eye makeup emerging as one of the most dynamic segments. Consumers are increasingly seeking innovative, safe, and high-performing products to enhance their looks, creating opportunities for both established and emerging brands. Shifting trends toward natural and clean beauty have amplified the demand for...

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