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2025-07-22 10:57:43 -

Loyalty Management: Building Long-Term Customer Relationships Through Strategic Engagement

Introduction: The Competitive Edge of Customer Loyalty in a Digital Economy In an increasingly crowded and competitive market landscape, businesses are recognizing the immense value of customer retention over acquisition. Loyalty management is the strategic approach to nurturing long-term customer relationships through rewards, personalization, engagement, and consistent brand value. As...

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