How Can CPG Product Development Succeed With Beverage Consulting Companies Let’s be real. You have a drink idea and you think it’s genius. Maybe it’s keto-friendly, maybe it’s all-natural, maybe it glows in the dark—who knows. But reality hits hard. Making it work in real life is a nightmare. Ingredients can fight each other. Shelf life is shorter than you thought. Regulations exist and they’re strict.
Most founders ignore that...
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