360 SMS App is a powerful, Salesforce-native messaging platform that brings seamless one-on-one SMS/MMS and bulk texting right inside your CRM. It enables marketers, sales teams, and administrators to automate triggered messages and responses, integrate chatbots, and schedule campaigns — without leaving Salesforce. With real-time engagement, template support, and deep CRM integration, 360 SMS App helps businesses improve customer conversations, boost outreach, and simplify communication workflows.