As per Market Research Future analysis, the US rice bran-oil market size was estimated at 1295.0 USD Million in 2024. The US rice bran-oil market is projected to grow from 1415.95 USD Million in 2025 to 3458.0 USD Million by 2035, exhibiting a compound annual growth rate (CAGR) of 9.3% during the forecast period 2025 - 2035. The clean-label movement is playing a significant role in driving the growth of the rice bran oil market in the United States.

A key trend influencing the market is the increasing demand for natural plant-based cooking oils, as consumers prioritize transparency and simplicity in food ingredients. Rice bran oil, derived from the outer layer of rice grains, aligns well with clean-label expectations.

Consumers are becoming more conscious of what goes into their food, avoiding artificial additives and heavily processed ingredients. Rice bran oil’s natural extraction process and nutritional profile make it an attractive option for health-conscious buyers.

The organic segment is also gaining traction. Cold-pressed and minimally processed rice bran oil products are witnessing higher demand due to their perceived purity and nutritional value. This trend is encouraging manufacturers to invest in organic certification and sustainable production methods.

Retailers are responding to consumer demand by expanding their product offerings. Health food stores and supermarkets are dedicating shelf space to premium cooking oils, including rice bran oil.

The rise of plant-based diets is further supporting market growth. As more consumers adopt vegetarian and vegan lifestyles, the demand for plant-derived oils is increasing. Rice bran oil fits well into these dietary preferences.

GLOBAL SUPPLY CHAIN & MARKET DISRUPTION ALERT
Escalating geopolitical tensions in the Middle East, particularly around the Strait of Hormuz and the Red Sea, are creating significant disruptions across global energy, chemicals, and logistics markets. Critical shipping corridors are under pressure, with major oil, LNG, petrochemical, and raw material flows at risk, triggering supply chain delays, freight cost surges, insurance withdrawals, and heightened price volatility. These disruptions are increasing operational risks and cost uncertainties for industries dependent on global trade routes and energy-linked feedstocks.
Access our real-time disruption analysis covering supply chain risks, price outlook scenarios, logistics impacts, and alternative sourcing strategies.

👉 Request a Sample Report to understand the potential impact on your industry and get actionable insights to support procurement, risk management, and supply chain planning.
Contact us today to receive the latest market intelligence and mitigation strategies.

FAQ

Q1: What is clean-label oil?
A1: It refers to oils with natural ingredients and minimal processing.

Q2: Is rice bran oil plant-based?
A2: Yes, it is derived from rice bran.

Q3: Why is it popular among health-conscious consumers?
A3: Due to its natural composition and nutritional benefits.